7GC & Co. Holdings Files S-4 on Banzai Deal

7GC & Co. Holdings filed a rtegistration statement on its proposed acquisition of Banzai International, a technology company that provides marketers with tools to target, engage, and analyze their audience.

Announced last December, the deal is valued at $380 million. If approved, Banzai is expected to trade on the Nasdaq.

Prioer to the closing, Banzai intends to acquire digital marketing company Hyros for approximately $110 million in a primarily stock transaction. Hyros’ strength is growing revenue attribution for digital marketers, helping enterprise and SMB customers get accurate sales and marketing data that they can leverage into making better ROI decisions. 

7GC and Banzai amended the terms earlier this month to require a net cash closing condition of at least $5 million. Read more.

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