StubHub Mulls Direct Listing at $13B Valuation

StubHub Holdings, which operates ticket resale platforms StubHub and Viagogo, is exploring going public via a direct listing, Bloomberg reports, citing people with knowledge of the matter.

The company, led by CEO Eric H. Baker, confidentially filed paperwork with the SEC and could pursue a direct listing as soon as this year, the people said. A transaction may value StubHub at more than $13 billion, and the firm is working with advisers including JPMorgan Chase and Goldman Sachs on the potential listing.

StubHub competes with Vivid Seats and SeatGeek, both of which have taken the SPAC route to the public markets. Read more.

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