In the run-up to an IPO, startups typically hunker down in a quiet period, keeping their executives out of the media to avoid running afoul of regulatory requirements.
For numerous executives that took their startups public in 2020 by merging with a SPAC, there was a different, perfectly legal approach: lengthy interviews with obscure YouTube channels frequented by individual traders, appearances on cable news, and projections that call for billions in revenue, the Wall Street Journal reports.
Publicity and forecasts of rapid growth have become routine aspects of the booming IPO alternative of going public through SPACs. Read more.
